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Explore some of the insights and observations of the ThoughtForm team.

CREATIVE CHANGE episode 2

Creative Change Ep 2: Stacy Byers of Highmark Health

In recent decades, the health insurance industry has developed a...
CREATIVE CHANGE episode 1

Creative Change Ep 1: Greg Frank of GE HealthCare

Creating change in the healthcare industry is a major challenge....
Measure customer experience

Measuring customer experience (beyond NPS)

In the days of social media, your customers are more...

New Strategist Laura Springer Joins Thoughtform

Thoughtform is happy to announce that Laura Springer has become...
Product ecosystem

Develop a product ecosystem that serves your customers

Over the last decade, many traditionally product-based companies have been...
Pace Markowitz Headshot Banner

New Business Designer Pace Markowitz Joins Thoughtform

Thoughtform is happy to announce that Pace Markowitz has become...
OACroundtable

Redesigning healthcare for patients with obesity

The disease of obesity affects more than 100 million American...

What is futurecasting?

How many times has your business been caught off guard...

When design thinking doesn’t work

Recently at Thoughtform, we’ve been talking about an approach to...