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Explore some of the insights and observations from the ThoughtForm team.

Long-term change management

Use communication to boost long-term change

Some organizational changes begin and end in a reasonable time...
smart business innovation process

WATCH: Smart business innovation

 Download the full transcript for “Smart Business Innovation Processes”...
Innovation Process ThoughtForm

Design your innovation process

Innovation doesn’t just happen by accident (I mean sometimes it...
Uncertainty Innovation ThoughtForm

Dealing with uncertainty in innovation

Uncertainty in innovation is inevitable. Let’s face it: whether you’re...
ThoughtForm Visual Thinking Meeting Facilitation

WATCH: Visual thinking in meetings

 Download the full transcript for “Visual Thinking in Meeting...
ThoughtForm Brand Voice

Tune your voice to connect with your audience

Brand voice is the manner of communicating that a person...
Laura Sebulsky Business Development Specialist

Laura Sebulsky joins ThoughtForm

ThoughtForm welcomes Laura Sebulsky to the team. Laura is a skilled,...
Plain Language

Should plain language be part of my brand?

Brand voice is a powerful tool for creating impressions and...
Brand Voice with Personas

How to use personas to develop your brand voice

We may not spend a lot of time thinking about...