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Explore some of the insights and observations of the ThoughtForm team.

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Santiel Buckley joins as Design Intern

Thoughtform is happy to announce that Santiel Buckley will be...

New Business Designer Shima Arab joins ThoughtForm

Thoughtform is happy to announce that Shima Arab has become...

Jessie Collins joins as Design Intern

Thoughtform is happy to announce that Jessie Collins will be...

What is futurecasting?

How many times has your business been caught off guard...

When design thinking doesn’t work

Recently at Thoughtform, we’ve been talking about an approach to...
Generational impressions of AI in CX strategy

Is AI right for your CX strategy? Depends on the age of your customer.

Is AI a magic bullet for creating an effective CX...

5 steps to define the ethos of your service

You want to deliver a new, innovative customer experience. But...
Driving Organizational Change without Burnout

How to drive organizational change without burnout

When you have a vision of the future — one...
dmi sdn design awards

Innovative men’s health center wins design awards

This month, both the Design Management Institute and the Service...