Wayfinding

Ensure success for critical initiatives

graphic of a person about to navigate a maze

You’ve embarked on a complex initiative with the potential to transform your business. But with no roadmap to follow, the path forward can be elusive and shifting. How do you gain the clarity and consensus to lead the way? Wayfnding offers a comprehensive solution.

A brief explanation of Wayfinding

image of ThoughtForm staff in a meeting

Wayfinding is a collaborative sprint that blends strategic planning with design thinking to illuminate blind spots, uncover hidden value, and align stakeholders. It provides a way to set critical initiatives on a solid course at an approachable cost. We created Wayfinding based on decades of experience helping Fortune 500 organizations address their biggest challenges.

Value

Easy to engage

Wayfinding is designed to move you forward, not slow you down.

Minimal effort
Just three collaborative meetings
Rapid completion
Usually less than three weeks
Immediate insights
Fresh ideas from start to end
Actionable roadmap
Take away a document for action

A brief explanation of Wayfinding’s process

Process

A four-stage sprint

Over four rapid stages, the Wayfinding process will frame your challenge, reveal your blind spots, illuminate potential paths forward, and provide a document to guide you.

  1. graphic people meeting and getting ideas

      Orientation Session

  2. graphic people meeting and getting ideas

      Scouting Workshop

  3. graphic people meeting and getting ideas

      Mapping Session

  4. graphic people meeting and getting ideas

      Journey Guide

Product

A map to guide you

A highly visual, individualized Journey Guide will capture all insights and illustrate paths forward.

image of ThoughtForm staff in a meeting
image of ThoughtForm staff in a meeting
image of ThoughtForm staff in a meeting
image of ThoughtForm staff in a meeting

Results

Don’t just take our word

See what Wayfinding participants from Fortune 50 companies have said.

It was spot on. Wayfinding helped us validate what direction the goals should head towards, and what we need to do to get there. Now we can use your help getting there.

You all did a great job of leading the conversation, and we also appreciated how you had taken our pre-session survey responses and organized them in a manner that led to a productive conversation.

image of ThoughtForm staff in a meeting

Want to learn more?
View or download our 4-page Planning Guide

View PDF
image of Steve Frank, ThoughtForm's principal

Ready to take the first step?

Schedule an exploratory conversation about Wayfinding with ThoughtForm principal Steve Frank at (412) 488-9309 or [email protected]

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